Indian Wedding: India Meets Puglia. The Perfect Wedding? A Mix of Two Cultures

Puglia has all it takes to become a top destination for Indian weddings , but training and adaptability are needed.

In the elegant setting of BTM 2025 , taking place in Bari from 26 to 28 February, a fascinating debate on destination weddings was sparked , making future spouses and wedding planners dream. In the SAY YES area, arranged by Antonio Marzano director of Domani mi sposo magazine dedicated to the world of weddings, a panel focused on Indian weddings and the potential of Puglia as an ideal destination for Indian couples, especially those living in the United Kingdom.

The meeting was moderated by the Apulian journalist Manuela Lenoci , who led a brilliant and inspirational dialogue with industry experts: Priti Raichura , a renowned Indian destination wedding planner based in London, the destination wedding planner Elisabetta Piccardi , founder of Say Yes in Italy , and Francesco De Palma , wedding coordinator of the suggestive Gattarella Resort in Gargano.

The panel highlighted how collaborations between Indian and Apulian wedding planners are essential to accompany couples in choosing the ideal destination to crown their dream of love. Indian couples seek authentic settings, immersed in nature , among centuries-old olive groves and farmhouses with timeless charm, but also iconic places such as the trulli to tell the story of the wedding photo album. Indian couples want to experience a wedding that is a perfect mix between their culture and that of Apulia , where food plays a central role. While on the one hand they appreciate the Apulian food and wine tradition, on the other they do not want to give up the authentic flavors of India . Hence, the importance of collaborations between accommodation facilities and chefs specialized in Indian cuisine , to create a fusion culinary experience that satisfies both traditions.

Red , a symbol of prosperity and light, remains the absolute protagonist of Indian brides, who dream of fairytale settings in red dresses. And what better element than the Apulian lights to make everything even more magical? The panel highlighted how these plays of light can create a perfect atmosphere for Indian weddings, combining tradition and visual spectacle .

According to the panel speakers, Puglia has all it takes to become a top destination for Indian weddings , but training and adaptability are needed. Italian wedding planners must be able to accommodate specific requests and understand the depth of Indian rituals, transforming each event into a unique and unforgettable experience.

Between promises of love, oriental scents and postcard-like Apulian scenery, India seems ever closer. The dream wedding? It's right here, under the starry sky of Puglia